The Challenge
Sattva Core, a new wellness practice, needed more than a logo — it needed a brand foundation that conveyed credibility, calm, and differentiation in a saturated market. The founder had a clear mission but no visual identity, positioning strategy, or toolkit to launch confidently. My challenge was to translate her vision into a holistic brand system that could flex across digital, physical, and future offerings.
My Role and Contribution
I led the brand from discovery to delivery, shaping both the visual identity and strategic foundation. Beyond design execution, I served as a creative partner—helping the founder clarify aesthetic direction before any logo exploration began.
Impact & Outcomes
30+ page brand guideline
establishing a scalable visual foundation
Future-ready identity system
flexible across digital, physical, and experiential applications
Client clarity and confidence
delivered set of 15+ social media templates and business cards, empowering decision-making for launch and growth
Ongoing partnership
positioned for future engagements as the brand rolls out
30+ page brand guideline
establishing a scalable visual foundation
Future-ready identity system
flexible across digital, physical, and experiential applications
Client clarity and confidence
delivered set of 15+ social media templates and business cards, empowering decision-making for launch and growth
Ongoing partnership
positioned for future engagements as the brand rolls out
30+ page brand guideline
establishing a scalable visual foundation
Future-ready identity system
flexible across digital, physical, and experiential applications
Client clarity and confidence
delivered set of 15+ social media templates and business cards, empowering decision-making for launch and growth
Ongoing partnership
positioned for future engagements as the brand rolls out
